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How Direct Mail Can Help you to Effectively Launch a New Product

How Direct Mail Can Help you to Effectively Launch a New Product How can direct mail help you to effectively launch a new product? Direct mail has been used to market products and services for [...]

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Direct Mail Copywriting: 5 Must-have Elements in a Postcard

Direct Mail Copywriting: 5 Must-have Elements in a Postcard Direct mail postcards are the most popular mail pieces sent without an envelope. The main advantage of sending a postcard is the [...]

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How to effectively integrate direct mail and digital marketing

How to effectively integrate direct mail and digital marketing The secret to successful marketing campaigns is reaching your audience. Direct mail and digital channels like email are some ways to [...]

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How Much Does It Cost to Do a Bulk Mailing?

How Much Does a Do-It-Yourself Direct Mail Campaign Cost? Direct mail marketing is a measurable, trackable and cost-effective way to get new clients, keep in touch with the old ones, close new [...]

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5 Inspirational Case Studies for Your Next Direct Mail Campaign

5 Inspirational Case Studies for Your Next Direct Mail Campaign Tasked with implementing your company’s direct mail campaign? If you’re not sure what to send, it can be helpful to learn from the [...]

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Targeted Direct Mail: How to reach Baby Boomers or Millennials?

Targeted direct mail is an effective way of reaching your customers. No matter if you’re trying to reach Millenials, Baby Boomers, or another generation, a targeted campaign can help. Effective [...]

Catalogs or Postcards? 7 Ways to Use Direct Mail for Your Business

Direct mail works. From catalogs to postcards, there are a number of ways to use direct mail to reach your target customer. When you choose the right format for your business and target customer, [...]

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Run effective direct mail campaign in 10 easy steps [Infographic]

Run effective direct mail campaign in 10 easy steps [Infographic] How to run an effective direct mail campaign? Sending out your first direct mail campaign to a targeted mailing list can [...]

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5 Questions to Ask Before Buying a Mailing List

  5 Questions to Ask Before Buying a Mailing List Running a successful business requires you to constantly evaluate your marketing plan. Will you benefit more from buying an address list or [...]

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4 Signs Your Business Needs Direct Mailing

Direct mail may not immediately come to mind, but this “old-school” method of marketing your business is still as relevant as it ever was. Better yet, direct mail can be extremely cost-effective. [...]