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3-Step Formula to Write a Successful Mail Copy

3-Step Formula to Write a Successful Mail Copy There are a lot of copywriting formulas out there for a good reason. A copywriting formula gives you a framework to get started, and helps organize [...]

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How often should I send direct mail campaigns?

Direct Mail Best Practices: How often should I send direct mail campaigns? How often should I send direct mail campaigns and should I send the same mail piece, or should I change the design and [...]

Best Uses of Direct Mail for Startups

Best Uses of Direct Mail for Startups In our digital era when emails are so common, your messages can get lost in the shuffle, so surprising your customers with a personalized physical letter can [...]

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How to track and measure your direct mail ROI?

How to track and measure your direct mail campaign success? After putting all that hard work into your direct mail campaign, you’ll want to measure your success. Tracking results are essential to [...]

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5 Great  Business Postcards Examples  for Small Businesses

5 Great  Business Postcards Examples  for Small Businesses If you are running a business, one of the best ways of reaching people is through business postcards mailing.  With bold images and a [...]

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We Welcome Small Quantity Mailings Too!

We Welcome Small Quantity Mailings Too! Small businesses often do small quantity mailings. Unfortunately, this can be seen as a disadvantage when it comes to dealing with direct mailing services. [...]

Getting Started With a Direct Mail House

Getting Started With a Direct Mail House Working with a direct mail house like Accurate Mailing Services can make the job of mailing easier and cheaper for your business. But you’ll still [...]

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Digital Direct Mail Printing: Your Green Choice

Digital Direct Mail Printing: Your Green Choice Once the postcard has been designed and the paper has been chosen, it is time to print and mail your direct mail campaign. There are several steps [...]

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USPS EDDM Program: Will it Work for You?

USPS EDDM Program: Will it Work for You? The United State Post Office is promoting a new program for businesses called Every Door Direct Mail (EDDM). USPS EDDM Program is designed to reduce [...]

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5 Steps to Creating a Successful Political Direct Mail Campaign

5 Steps to Creating a Successful Political Direct Mail Campaign Political direct mail can be an incredibly powerful tool in your campaign’s arsenal when done correctly.  Both marketers and [...]