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5 Questions to Ask Before Buying a Mailing List

  5 Questions to Ask Before Buying a Mailing List Running a successful business requires you to constantly evaluate your marketing plan. Will you benefit more from buying an address list or [...]

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Direct Mail Planning Guide

Who cares about the name of your company? Nobody. But especially your customers. Not in the big scheme of things anyway. What they do care about is what you can do for them. Designing an ad with [...]

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Increase Sales With Direct Mail to Your Neglected Markets

Neglected markets are advertising opportunities that belong to you but you may be ignoring or not giving enough attention to. The two most common neglected markets are your customers and your [...]